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Old 05-31-2005, 22:51   #1
wannacmyglock
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Advertising Campaign

I just added 5 more adds to a very effective online site that I've had huge sucess in the past with just one ad. I put together some targeted ads in the right subsections of the site and think I'm gonna get a HUGE response. God I hope so, getting close to $30,000 in the hole. Its starting to hurt.
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Old 06-01-2005, 12:19   #2
i8547
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What type of business is this for and are you using an ad agency to produce your adverts?
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Old 06-01-2005, 13:48   #3
wannacmyglock
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doing my own ads, this is for a mortgage company
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Old 06-01-2005, 13:52   #4
i8547
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I see. Good luck with it I was just curious as I run an ad + design agency.
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Old 06-03-2005, 19:31   #5
G36.45
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What kind of mortgages? Traditional...investment...hard money? Just curious.
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Old 06-03-2005, 23:23   #6
wannacmyglock
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i try to target subprime, but end up with a little bit of everything, commercial, hard money, first time home buyers, the challenging type stuff. I try to stay away from rate shoppers. I'd rather not deal with the types that will walk away over an 1/2 of a point. I'd rather work with those who are thankful for you bending over backwards for them.
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Old 06-27-2005, 23:53   #7
eisman
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What's your ROI for the one ad, and what's the target for the increase?

Are you counting success as leads, sales, dollars, or profit?
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